HoneyCo Homes founder and CEO Zach Watson joins Adam for this week's episode of Take A Knee. Adam and Zach open the show talking about the cultural shift occurring in today's younger generation. Then Adam asks Zach about his company that makes customized homes for the elderly with advanced technology to monitor and ensure their well being. After that, Adam and Zach discuss the cost of keeping the elderly healthy, particularly toward the very end of their lives. Before they wrap, Adam and Zach talk about the importance of the elderly and what they bring to society.