Adam and Lisa Lillien - Queen of the Hungry Girl brand - kick off the show by chatting about what it takes to do something you truly love to do. Lisa then talks about the "vision board" mentality and why achieving things is better for you than wishing for them come to true. Adam then asks Lisa where she gets her motivation from, seeing that her husband is a successful show runner in Hollywood. Without the need for money, Lisa listened to herself and knew that work was what she loved. So she worked. Lisa then tells Adam about the inception of her company and what it took to turn 10 thousand dollars and a few people on an email list, into a food content empire
This week Adam chats with Dr. Robert Lustig, a neuroendocrinologist at UCSF, about the methods that the biggest industries use to hack our minds. Adam and Robert chat first about where the family dinner has gone and why we are seeking pleasure at every turn in our lives. Adam and Dr. Lustig then chat the origins of Coca Cola and how caffeine and sugar aren't too different to the original ingredients. Dr. Robert warns us that it is not just the food industry that is trying to hack our minds, politics and tech are doing it too. Adam and Dr. Robert then chat about the 4 things that can help get your mind back to how it used to work.